Fabrizio Ward Opinion Research and Strategy
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Fabrizio Ward is an opinion research and consulting firm focused on supporting successful communications. Our job is to help organizations meet their business objectives by providing research-based insights that bring clarity to a situation and provide recommendations to guide decision making.

Our clients have varied objectives, from surviving crises, managing issues, influencing public policy, enhancing reputations, seeking competitive advantage. But their common thread is the desire to have the most effective communication plan possible. One that targets the right audiences, strikes the right tone, avoids unwinnable battles, delivers the most compelling messages and achieves the objective.

Fabrizio Ward is a member of AAPOR and abide by the AAPOR Code of Professional Ethics & Practice.

Tony Fabrizio's client base is global in scope, serving internationally prominent clients on three continents. He has earned a reputation among the leading survey researchers and campaign strategists in the nation. His knowledge of and experience with opinion research, media advertising and crisis management enable him to excel as a political and corporate strategist.

Fabrizio has served as the Chief Pollster on four Presidential campaigns, most notably and recently Donald Trump's successful 2016 upset victory. He also has served over the years as a key advisor to more than a dozen U.S. Senators, scores of U.S. Congressmen and numerous Governors and other statewide elected officials, as well as the Republican National Committee, the National Republican Senatorial Committee, and the National Republican Congressional Committee.

Corporations consult Fabrizio for his expertise in consumer research, marketing, crisis management, image management, market positioning and public affairs.

Fabrizio's counsel is highly valued and sought after by numerous national organizations and trade associations.

Fabrizio is recognized by the domestic and international media as a top political pollster, strategist and analyst. That is why he is a frequent guest on cable news and often seen quoted in the nation's leading news publications.


Bob Ward has over 25 years of public and stakeholder opinion research experience, specializing in corporate image, reputation and issues management.

Ward's approach focuses on solvoing his clients' business problems using research to inform the decion-making process. His counsel and research has guided a wide range of client engagements, from product liability crises, high profile litigation, long-term reputation measurement and mangement, to message development supporting everything from rebranding universities, launching advocacy groups, product roll-outs, and public affairs campaigns designed to influence policy makers.

Prior to forming Fabrizio Ward, he headed the Washington, DC office of GfK, leading its Issues Management research group. He has worked for the polling firm Public Opinion Strategies and was a senior vice president at Fabrizio, McLaughlin & Associates.

Ward's professional roots are as a campaign pollster, electing local, state, and federal candidates. Although his career in politics began on the Republican side, Ward has tackled issues on behalf of clients with diverse ideological outlooks, left, center and right. Ward says, "My personal political views are irrelevant. My job is to design and conduct the best research, and to best apply the research findings to solve my clients' problems."

Ward has conducted research across the globe in both the developed and developing worlds including Canada, Europe, Central and South America, Asia and Australia.

His political work extends to internation elections in Europe, Asia and Africa.

Ward holds a B.A. from American University's School of Public Affairs. He and his family live in Washington, D.C.


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